How to Develop Your Own Energy Drink or Start a New Age Beverage Company.

The energy drink and new age beverage category is delivering phenonemal growth year in, year out. Especially the growth of New Age Beverages like Red Bull, Monster, Rockstar, Vitaminwater, Fuze, Sobe and others. As a beverage distributor, I constantly look for new opportunities that compete across the entire beverage spectrum. I need to constantly update my portfolio with new high margin beverages in order to drive consistent, profitable growth to sustain my investment in manpower, infrastructure, inventory, and technology. I keep detailed files of new beverages, beverage distributors, pricing, marketplace trends, development, merchandising, marketing, positioning, and promotion. I get calls and emails daily on how to start a beverage company or who to contact with a new beverage idea. Learn the secrets to starting your very own beverage company today.

The Total Beverage Package includes the following and more:

• 38 Pages of Articles and Case Studies about Energy Drinks and New Age Beverages.



• How To Get Started in the Beverage Business and Distributor Business Plans.



• Beverage Production and Bottling Costs.



• How to Sell to Beverage Distributors.



• Bonus - Free 15 minute Beverage Company Consultation.

Now you can benefit from experience and sales to learn about the New Age Beverage business. Get the advice you need about how to go into the business, get more market share, more sales, more distributors and lower production costs. This package will save you money and months of research on the internet and calling distributors and bottling plants.

Click here to get all the information you need to start your own Energy Drink Company or New Age Beverage Business.

Now you can begin the rewarding challenge of starting your own beverage business. Let a beverage industry veteran give you the advice and intellect you need in starting a beverage company.

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New Product Opportunities for Beverage Distributors

This is a hot list of new brands that will add value and revenue to your beverage distributorship business. Who knows, the next Red Bull or Vitaminwater could be one of them. These companies are actively pursuing distributors and the territories may be available in your area. Hopefully, this list will give you some ideas to help grow your business.

1. Ayala Herbal Water -- No artificial sweeteners, no preservatives, and no additives of any kind. Ayala is infused culinary herbs in pure water.


2. Cocio -- My favorite chocolate milk. Two year shelf life is wonderful.


3. Mix 1 -- A balance of complete nutrition, great flavor, and convenience. Nine month shelf life and gluten-free.


4. Syzmo -- Organic energy drink with vitamins and antioxidants.


5. Pumped Fitness Water -- Pumped Fitness Water is an all-natural fitness beverage, packaged in unique 15 and 30 oz bottles shaped like a dumbbells.


6. Crayons -- Less sugar than other fruit drinks and no high fructose corn syrup.

These are viable brands with nice margins, good luck on the streets.

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So You Lost Vitaminwater to Coke...

Add Vitaminwater to a long list of brands that are built from the ground up by hard working distributors only to be taken away once the brand gets its legs. Clearly Canadian, Snapple, SoBe, Fuze, Corona, and now Vitaminwater. These brands offered distributors added margins and helped fill drop size. Hopefully, the former distributors will receive a nice buyout package once they sell the brand and I am hearing many distributors with "so called" perpetual rights agreements, will. Anyway, you've lost another important brand to your portfolio, what do you do?

It's time to look for the next new thing. Try searching for products in new beverage categories. Get agreements with companies that offer different brands competing in different segments. The best segments an independent wholesaler can compete in today are as follows:

1. Energy Drinks---They keep coming and they keep selling.
2. Enhanced Water---You won't find the next Vitaminwater, but you may be able to hold space with another brand.
3. Infused Teas---Get new teas loaded with antioxidants.
4. Enhanced Juices---The next big one will come from this category.

That is my two cents.

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