I had just about lost all interest in Nascar. American Idol and Dancing with the Stars is more exciting some days. Do the breweries really think Kurt Busch or Kasey Kahne help sell more beer? Do I think these guys have passion for the brands they promote? I'd be willing to bet that Kurt Busch drinks Michelob Ultra and Kasey Kahne purchases Corona with his own money. The breweries are just a paycheck for them...they help pay for their hobby. Why not get a real man behind the wheel of these cars, a driver with a little passion, a Billy Bad Butt. I'll go out on a limb and say old Billy would whip somebody's ass if they said something about his beer company sponsor. You think Kurt or Kasey would do that?
Showing posts with label nascar. Show all posts
Showing posts with label nascar. Show all posts
Tuesday, May 26, 2009
Saturday, August 04, 2007
Budweiser Almost Certain to go with Kasey Kahne...
Sources close to Anheuser Busch and Evernham Motorsports are saying the deal is almost done. Kahne would be a great fit with Bud, he's no Earnhardt, Jr., but he would be a great choice for the beer maker. Kahne is young, he is a proven driver, and he appeals to female fans. Heck, he is even being linked romantically to Paris Hilton. Considering how bad it hurts losing Junior, I still believe A/B has made the best of a tough situation and will see no backlash from the fans.
I wonder how many fans and distributors Miller Brewing has turned off by sponsoring Kurt Busch. Why didn't Miller Brewing just find a guy with the last name of Budweiser and hire him?
Wednesday, August 01, 2007
Tony Stewart and Schlitz Beer
Did that come out of left field or what? It has taken me a few weeks since the Chicagoland race to come down to earth since that bombshell was dropped. I'm with you Tony, give me a little gusto every once in awhile. Just not everyday. Can you believe that in the seventies Schlitz had a marketshare of nearly 25%. Upwards of 70% in their strongest markets. I was so bored running my route that I would actually help the Schlitz driver roll in his cases when we were at the same stops, just to have someone to hang out with. Boy those days have changed. Schlitz is in our distributorship, but rarely makes it in any planograms to get set in the stores. The only volume is all specially requested by certain customers now. Schlitz is now "virtual owned" by Pabst Brewing Company and brewed by Miller Brewing Company.
Hey Tony, maybe one day they will brew Schlitz back in Milwaukee in beautiful long neck bottles. They might listen to you if you ask them, they sure as heck won't listen to me.
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